Arctrade is making significant strides in the US energy sector by introducing innovative systems and platforms that unite key players—be it developers, consumers, or providers. Their objective is clear: to empower individuals and businesses with greater control and insight into their energy decisions. Whether the aim is to optimize energy consumption for savings or explore avenues for profitability, Arctrade is committed to equipping its users with the necessary tools and resources to navigate the evolving energy landscape with confidence and efficiency.
Our team was entrusted with the task of creating a new Arctrade website that corresponds to the changing brand and reflects various business directions and opportunities for the user. Working together with the client, brand strategists, we created a new structure, UX/UI solutions, integrated a new visual identity and created a new design system. The website update helped Arctrade to better communicate its unique approach and values to potential customers and partners.
